Building Trust with Customers
what trust signals are important?
Some steps you can take to make your cart more trustworthy:
- Creating an about us page
- Displaying customer reviews
- Publishing clear shipping and return policies
- Publishing clear privacy policies
- Making it easy to get support - fill in the “Telephone - Customer Service” and “Store Address and Phone” fields on the Admin > Configuration > My Store page, and build your contact us page.
See this Google article, which is about businesses using Google Merchant Center, but applies to any online business.
Still have questions? Use the Search box in the upper right, or try the full list of FAQs. If you can't find it there, head over to the
Zen Cart support forum
and ask there in the appropriate subforum.
In your post, please include your Zen Cart and PHP versions, and a link to your site.
Is there an error or omission on this page? Please post to General Questions on the support forum. Or, if you'd like to open a pull request, just review the guidelines and get started.
You can even PR right here.
Last modified November 12, 2026 by Scott Wilson (b26d5f32).